Monthly Archives: August 2012

5 Ways that Social Media Impacts SEO

See on Scoop.itEnterprise Social Media

Here are five ways that social media impacts SEO, or more specifically search engine visibility, rankings and traffic

 

While the role of social media signals in Google and Bing’s ranking algorithms is still evolving there are already a number of ways that social media is having a clear influence.”

 

Some pundits are predicting the end of SEO within years. This is the beginning of what’s going to kill it.

See on www.adamsherk.com

Best Times To Tweet – Post To Facebook

See on Scoop.itEnterprise Social Media

“Digital agency Raka shares bitly’s best times to tweet or post to Facebook for click-throughs in this infographic based on bitly data.”

 

Lots of folks have lots of opinions about the best times to post on social media. This article boasts a neat infographic answer the question using data from URL shortner bit.ly (my shortener of choice).

 

Via @PREssentialsLLC

See on www.rakacreative.com

7 Things Your Social Media Consultant Should Tell You

See on Scoop.itEnterprise Social Media

“If social media consultants are doing their jobs, they should put themselves out of business. I speak as one of their kind. Before joining Fast Company last spring, I was the social media editor at the New York Daily News.”

 

Another great quote from the article:

 

“Your company will never be truly social if you silo social activity within a consultant or a staff manager.”

See on www.fastcompany.com

Social Media Is Much More Than Just Social and Media

See on Scoop.itEnterprise Social Media

“Social media is a powerful force in the online world but most organizations today have not yet studied the object, time and space sufficiently.”

 

OK, the second article in two days that I’ve seen stressing the importance of relationships in social media. Got to get the next book out, which is all about relationship selling in B2B using social media! Keep checking http://bit.ly/OrderBeAPerson to order  .  .  .

See on www.huffingtonpost.com

9 Businesses Using Pinterest Contests to Drive Traffic and Exposure

See on Scoop.itEnterprise Social Media

“Pinterest Contests for Business: Learn how running contests on Pinterest is a great way to expose your brand to a large audience and attract new followers.”

 

Interesting stats from this article include:

 

Over 80% of pins are repins, demonstrating the tremendous “virality” at work in the Pinterest community.

Pinterest accounted for 3.6% of referral traffic as of January 2012.

Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter.

See on www.socialmediaexaminer.com