Monthly Archives: October 2013

Social Business is Dead! Long Live What’s Next! – Chris Heuer – Brian Solis

See on Scoop.it – Enterprise Social Media

Despite having a legion of analysts and advocates connected by and promoting the #socbiz hashtag, I believe it is time to proclaim that Social Business is dead, or at least dying before our very eyes.

Mike Ellsworth‘s insight:

Social business is dead! Long live  . . . um . . . business!

 

The fax machine changed business, but we don’t call it fax business (well, nobody ever did). It’s the same with social business. The fax disappeared into business (and may outlive us all, alas!). Social will disappear into your business, or perhaps you’ll disappear . . .

See on www.briansolis.com

The One Mistake Almost Everybody Makes on Twitter [Quick Tip]

See on Scoop.it – Enterprise Social Media

Learn the one mistake practically all of us are making on Twitter, and how you can ensure you don’t make it moving forward!

Mike Ellsworth‘s insight:

Spoiler alert: the tip is "If you want all of your followers to see your tweet in their stream, you MUST start a tweet with a character and not an @username."

 

Via @vanschuppen 

 

See on blog.hubspot.com

Spammers are dodging Twitter’s DM URL bug by sending links to tweets

See on Scoop.it – Enterprise Social Media

When sending Twitter direct messages with links stopped working for some users earlier this week, speculation arose that it was a new feature intended to discourage DM spam. Twitter …

Mike Ellsworth‘s insight:

Bug or change in Terms of Service? You decide, but sending links via DM (unless they are links to tweets – http://thenextweb.com/twitter/2013/10/20/spammers-dodging-twitters-dm-url-bug-sending-links-tweets/) is currently not working for some users.

See on thenextweb.com

5 Ways to Become a Social Media Rock Star

See on Scoop.it – Enterprise Social Media

Our Ask the Expert this month is digital-marketing guru, Ian Lurie. Check out what he thinks businesses absolutely need in their social-media marketing…

Mike Ellsworth‘s insight:

OK, I primarily Scooped this article for the Jim Morrison picture, but it does have a lot of good, basic information on using social media for your business.

See on m.entrepreneur.com

Grow Customers By Making It Rain Rocking Social Selling Content

See on Scoop.it – Social Selling for B2B

Get out your umbrella, because it’s going to “Rain” social selling content. Now, the question is how big of an umbrella will you need? Are you going to be the “Rain King”? Or, are you going to figure out what to do with “Purple Rain”, which is pretty much useless. That answer depends on how big of a rainmaker that you can be using social selling content! Are you going to make it drizzle or are you going to make it pour?

Just like a good harvest of crops depends on healthy doses of rain, your ability to find, nurture and harvest leads and deals depend on how much you make it rain on your with your social selling skills.

 

Mike Ellsworth‘s insight:

What’s your content strategy for B2B social selling? Please comment below.

See on www.business2community.com

Minnesota Headhunter: Conversation With An IT Manager… I Only Want To Recruit Those With Jobs

See on Scoop.it – Social Selling for B2B

A CIO asked me to have a chat with an IT Manager who was being a pain in the (BLEEP) because they will not hire… will not speak to anyone who is not currently in a full time job. The… (Conversation With An IT Manager…

Mike Ellsworth‘s insight:

The end of this article is wonderful. The manager gets caught in a bind . . .

See on www.mnheadhunter.com