See on Scoop.it – Enterprise Social Media Blogging Tools and Apps: Efficiently find and organize new blog ideas, add the perfect images, optimize your content, and share your articles. Mike Ellsworth‘s insight: Some good quick tips to help you blog. Main points:   #1: Brainstorm Blogging Ideas #2: Get Organized to Be Productive #3: Optimize […]

See on Scoop.it – Social Selling for B2B Discover how to create, test and adjust your sales funnel to deliver content that better serves your customers. Mike Ellsworth‘s insight: It’s just three steps. Why aren’t you doing them? See on www.socialmediaexaminer.com

See on Scoop.it – Enterprise Social Media Should big blogs like Copyblogger turn off comments? Many say “no,” but I think we need to look at the bigger picture here… Mike Ellsworth‘s insight: A perspective on Copyblogger’s recent decision to turn off commenting on their blogs.   Via @TheSalesLion See on www.thesaleslion.com

See on Scoop.it – Enterprise Social Media Copyblogger is ending comments on their blog. But they didn’t really tell us why. Mike Ellsworth‘s insight: Is this the end of User Generated Content (UGC) in general or just for blogs? Big implications of Copyblogger’s move.   Via @dougkessler See on www.businessesgrow.com

See on Scoop.it – Enterprise Social Media Jazz musicians are notorious for caring more about the music than the audience. People who run social media accounts can fall into a similar trap. Mike Ellsworth‘s insight: An interesting comparison of purist jazz musicians and purist social media practitioners. Plus a bonus, pithy, Charlie Mingus quote!   […]

See on Scoop.it – Enterprise Social Media How can I make my content go viral? I sat down with the viral marketing geniuses Marc and Angel to discuss content marketing and other key tips: Mike Ellsworth‘s insight: Seeking the source of viralocity is like the historical search for the source of the Nile or the […]

See on Scoop.it – Enterprise Social Media Trying to figure out what to post on Facebook can often feel like a sharp stick in the eye. You have to understand your fans, analyze what they like that aligns with your cause, and publish updates that will engage fans. Whew… Even after sweating blood to get […]

See on Scoop.it – Enterprise Social Media Counterproductive social-media use is like pornography – it’s tough to detail, but you know it when you see it. Here are five things we hope we never see if your social feeds. Mike Ellsworth‘s insight: Are you guilty of creating social media porn? Here are five things you […]

See on Scoop.it – Social Media and Marketing Research Facebook users are twice as likely to click on ads for consumer packaged goods, and mobile CPG ads drive 2.2 times the engagement of desktop ads and lead to five times more likes, according to a recent study by enterprise marketing technology provider Unified. See on […]

See on Scoop.it – Social Media and Marketing Research Consumer Packaged Goods (CPG) industry Word of Mouth and social media marketing solutions that create buzz, advocacy, and loyalty. Communities, consumer panels, social applications, CRM. See on www.beaffinitive.com

See on Scoop.it – Social Media and Marketing Research More and more Consumer Packaged Goods (CPG) companies are seeking new and… See on blog.bazaarvoice.com

See on Scoop.it – Social Media and Marketing Research No matter what industry your brand is in, it is important to measure social media metrics to gain insight in your Page’s performance. Check out the critical ones for the CPG industry. See on www.socialbakers.com