How to Analyze Your Social Media Activities With Excel

Learn how to use Excel to analyze your social media marketing to deliver content that builds engagement and community.

Mike Ellsworth‘s insight:

If you feel like you need to get visibility into your somewhat haphazard social media activities, this is the article for you. Major points:

#1: Build Your Spreadsheet

#2: Identify Categories and Subcategories

#3: Outline Your Targets and Calls to Action

#4: Collect Your Data

#5: Sort Your Data

#6: Analyze Categories

Via @agsocialmedia