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Your Salesforce is Not Ready to do Social Selling
You say you’re interested in this concept you’re hearing so much about: social selling. You may even have invested some money in social selling Webinars or in actual training. But your salesforce is not ready to do social selling. Not all of them. Think of how many times you’ve sent your salespeople to training. CRM […]
SMPG Enterprise Social Media Framework
There’s lots of buzz and lots of confusion around the use of social media in enterprises. Many experts talk in terms of the tools you can use and the techniques you can employ. And much of this advice may be valuable to smaller organizations. However, if you’re a large enterprise with an established culture, and large […]
Make Yours a Social Business
Real businesses like yours are leveraging Social Media today to achieve real results. When transforming your business into a social business, your first question should be: “How can social media help me execute my organization’s strategy?” It’s amazing how many businesses don’t ask this simple question. The way social media often comes into a business is via […]
How to Manufacture Desire
This essay is part of a series written by speakers featuring at our upcoming TNW USA Conference on December 10 in New York. It is adapted from Nir’s book, Hooked: How to… Keep reading → Source: thenextweb.com Learn how to create “addicts” for your brand or product. Via @stratrev See on Scoop.it – Enterprise Social Media
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Your Salesforce is Not Ready to do Social Selling
You say you’re interested in this concept you’re hearing so much about: social selling. You may even have invested some money in social selling Webinars or in actual training. But your salesforce is not ready to do social selling. Not all of them. Think of how many times you’ve sent your salespeople to training. CRM […]
SMPG Enterprise Social Media Framework
There’s lots of buzz and lots of confusion around the use of social media in enterprises. Many experts talk in terms of the tools you can use and the techniques you can employ. And much of this advice may be valuable to smaller organizations. However, if you’re a large enterprise with an established culture, and large […]
Culture
Your Salesforce is Not Ready to do Social Selling
You say you’re interested in this concept you’re hearing so much about: social selling. You may even have invested some money in social selling Webinars or in actual training. But your salesforce is not ready to do social selling. Not all of them. Think of how many times you’ve sent your salespeople to training. CRM […]
SMPG Enterprise Social Media Framework
There’s lots of buzz and lots of confusion around the use of social media in enterprises. Many experts talk in terms of the tools you can use and the techniques you can employ. And much of this advice may be valuable to smaller organizations. However, if you’re a large enterprise with an established culture, and large […]
Make Yours a Social Business
Real businesses like yours are leveraging Social Media today to achieve real results. When transforming your business into a social business, your first question should be: “How can social media help me execute my organization’s strategy?” It’s amazing how many businesses don’t ask this simple question. The way social media often comes into a business is via […]
How to Manufacture Desire
This essay is part of a series written by speakers featuring at our upcoming TNW USA Conference on December 10 in New York. It is adapted from Nir’s book, Hooked: How to… Keep reading → Source: thenextweb.com Learn how to create “addicts” for your brand or product. Via @stratrev See on Scoop.it – Enterprise Social Media
Lifestyle
Your Salesforce is Not Ready to do Social Selling
You say you’re interested in this concept you’re hearing so much about: social selling. You may even have invested some money in social selling Webinars or in actual training. But your salesforce is not ready to do social selling. Not all of them. Think of how many times you’ve sent your salespeople to training. CRM […]
SMPG Enterprise Social Media Framework
There’s lots of buzz and lots of confusion around the use of social media in enterprises. Many experts talk in terms of the tools you can use and the techniques you can employ. And much of this advice may be valuable to smaller organizations. However, if you’re a large enterprise with an established culture, and large […]
Make Yours a Social Business
Real businesses like yours are leveraging Social Media today to achieve real results. When transforming your business into a social business, your first question should be: “How can social media help me execute my organization’s strategy?” It’s amazing how many businesses don’t ask this simple question. The way social media often comes into a business is via […]
How to Manufacture Desire
This essay is part of a series written by speakers featuring at our upcoming TNW USA Conference on December 10 in New York. It is adapted from Nir’s book, Hooked: How to… Keep reading → Source: thenextweb.com Learn how to create “addicts” for your brand or product. Via @stratrev See on Scoop.it – Enterprise Social Media