Why you should include Wikipedia in your social strategy – now more than ever 

See on Scoop.itEnterprise Social Media

Despite Wikipedia’s strict editing guidelines, editors can find ways to provide value on the site and ultimately drive traffic or build audiences. You just have to be smart and not greedy. The place to start is to build a presence on the site. If you contribute by editing existing articles, other editors can see that you are actively engaged and not just trying to add spammy links. As you build credibility, you can judicously add relevant links to appropriate URLs.

Mike Ellsworth‘s insight:

This is a great idea for another way to increase your social media presence, by my buddy Roger Harris.

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